Services

Brand Strategy
Brand Execution

Who You Are & Why People Care

Your Identity & Strategy Applied

Brand Identity

How your Company Looks & Feels

Packaging
Website
Merchandise
Signage
Social Media
Marketing Materials

Mission & Purpose
Tone & Voice
Values
Brand Story
Visual/Brand Identity
Positioning & Differentiation

Logos
Illustration & Graphics
Patterns
Color Palette
Typography & Lettering
Photography
Brand Guidelines

Custom Graphics
Design Support

Illustration
Seamless Repeat Pattern

No worries! Whether marketing materials or web edits, I can help on small projects or provide ongoing support.

Brand Strategy Katdog Design Studio
Brand Strategy Katdog Design Studio
Brand Identity Katdog Design Studio
Brand Identity Katdog Design Studio
Brand Execution Katdog Design Studio
Brand Execution Katdog Design Studio
Custom Graphics Illustrations Patterns Katdog Design
Custom Graphics Illustrations Patterns Katdog Design
Ongoing Design Support Katdog Design Studio
Ongoing Design Support Katdog Design Studio
1 Discovering
2 Exploring

During this initial stage, I delve into understanding your brand's mission, vision, and values through a client questionnaire. This phase sets the foundation for all subsequent design decisions.

I'll generate creative concepts and explore mood boards that capture potential visual directions for your brand. After agreeing on one, I'll proceed to develop your brand's visual identity.

I fine-tune the selected design concept based on feedback and iterative improvement to enhance visual elements and ensure the look and feel are representative of your brand's spirit.

My Process

Once the design is approved, I proceed to finalize the files, ensuring you receive all necessary formats and assets. This ensures you have everything you need to confidently showcase your new brand to the world.

3 Refining
4 Implementing
5 Ongoing

Continuous support is crucial for maintaining brand consistency and adapting to evolving needs. Ongoing assistance could include file edits, web edits, or as-needed marketing projects.

Discovering Red Background
Discovering Red Background
Exploring Yellow Background
Exploring Yellow Background
Refining Green background
Refining Green background
Implementing Blue Background
Implementing Blue Background
Ongoing Cream Background
Ongoing Cream Background

I really didn’t have an expectation that something so wonderful would come from this project. From our first meeting she was fully focused on learning everything about my business and immersed herself in what kind of mood I wanted to embody for my customer. She was super responsive to my awkward attempts at describing what I was thinking (fresh and simple and warm and inviting, outdoors but not plain and boring …easy, right?) and took it to levels I didn’t even know were there. Kat is fabulously and ingeniously talented and her services are worth much much more than she charges. I now have the homey, inviting and cohesive brand that evokes laid back learning. Thank you Kat!

- Ann W.

Nice Words from Nice People

Hand Drawn Orange Background
Hand Drawn Orange Background

Let's work together

Shoot some mail my way and let’s get started. If you're still exploring options, you can download my rates and services guide to get more details.

bubble scallop background graphic
bubble scallop background graphic